TOWNEND TRIUMPHS WITH BACK-TO-BACK VICTORIES AT THE LAND ROVER KENTUCKY THREE-DAY EVENT

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(LEXINGTON, KY) – April 28, 2019 – After four days of thrilling world-class action, Great Britain's Oliver Townend made history becoming the first British rider to successfully defend his title and win the Land Rover Kentucky Three-Day Event back-to-back. Townend's win not only secured a healthy share of the $400,000 prize money, but also the keys to a 12-month lease of a Land Rover Discovery vehicle.

With just one pole separating the top three riders on the final day, the electric atmosphere turned into tension when Tim Price (NZL), lying in third place, produced a stunning clear round to put the pressure on the final two athletes. All eyes were then on home hero, Boyd Martin (USA) and Tsetserleg, with the patriotic crowd eager for an American victory for the first time in 11 years. An eruption of applause echoed through the stadium as Martin cleared the final fence and was just one horse away from victory. Silence fell as Oliver Townend and Cooley Masterclass entered the arena, hungry to defend their 2018 title. With nerves of steel, Townend delivered a faultless round, denying the home victory for Boyd Martin, and making history to become the first ever British equestrian to win back-to-back Land Rover Kentucky Three-Day Event titles.

With tears glistening in his eyes, an emotional Oliver Townend commented, “I am so proud, I can’t say what this means. It’s a huge team effort, it hasn’t been an easy journey but we always believed in him and the horse is pure class - it was just my job to press the buttons at the right time and he delivered again.”

“This is one of the biggest events in the world and it’s an eventing childhood dream to win at the highest level. The Land Rover Kentucky Three-Day Event is second-to-none, the infrastructure is out of this world and the whole week has been so phenomenal”

Oliver Townend, Great Britain

Away from the equestrian action, Land Rover North America provided a full program of experiential customer activations for visitors of all ages. The ‘Start Off-Road’ teen-driving experience returned for a second year, with teenage guests ages 14 years or older lining up to drive either a Land Rover Discovery Sport or Range Rover Evoque on a multi-terrain track under the watchful and highly trained eyes of a Land Rover Driving Instructor.

Alongside the teen-driving experience in the Sponsorship Village, adult spectators enjoyed test-driving a selection of vehicles including a full-size Range Rover, Land Rover Discovery, the midsize Range Rover Sport and Range Rover Velar on off-road terrain. Not forgetting the younger generation of guests, the popular ‘Junior Drive Experience’ saw children aged four to eight-years-old given the chance to navigate a specially designed course in mini electric cars, scaled down from the original Land Rover Series I vehicle.

The Land Rover Ultimate Stable provided the opportunity for ticket holders to not only meet their sporting heroes, but also gain perspective into the factors that make each Land Rover model distinct and unique. The hugely popular ‘Land Rover Tailgate Experience’ was another hotly contested competition, with John Whitty and Beth Geiser (Louisville) crowned the winners.

About The Land Rover Kentucky Three-Day Event
The Land Rover Kentucky Three-Day Event is the nation’s premier Three-Day Event and one of the most prestigious equestrian competitions in the world. The Fédération Equestre Internationale (International Equestrian Federation – FEI), the world's governing body of equestrian sports, has designated the Land Rover Kentucky Three-Day Event as a ‘Four Star’ eventing competition, the highest designation, which is given only to the Olympic Games, World Championships, and six annual events around the world. “Land Rover Kentucky” is the only Four Star event in the Western Hemisphere. Known as the “Best Weekend All Year,” the Land Rover Kentucky Three-Day Event returns to the Kentucky Horse Park in Lexington, Kentucky, April 25-28, 2019.

Now in its 41st year, the Land Rover Kentucky Three-Day Event is the nation’s premier Three-Day Event featuring Olympic-level riders and horses from across the nation and around the world in what can best be described as an equestrian triathlon. Known as “The Best Weekend All Year,” the Land Rover Kentucky Three-Day Event is a multi-day highly-competitive event in which the world’s best horses and riders vie for their share of $400,000 in prize money, as well as a shot at the $350,000 Rolex Grand Slam of Eventing, which is awarded to any rider who wins the Land Rover Kentucky, Mitsubishi Motors Badminton and Land Rover Burghley Five Star Events in succession.

The Land Rover Kentucky Three-Day Event recently received the pinnacle Five Star status from the FEI having been a four star event since 1998. As of January 1, 2019, it is now one of only six annual Five Star three-day events in the world along with Badminton and Burghley in England; Luhmuhlen in Germany; Pau in France; and Adelaide in Australia. Land Rover Kentucky Three-Day Event is the only five-star event in the Western Hemisphere, and as the nation’s premier event, it also serves as the Land Rover/USEF National CCI5*-L Championship for the American riders.

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